ServiceDue Diligence
Market and competitor intelligence
Discreet, lawful intelligence on a market, a competitor or a partner, gathered for a specific decision.
When to call us
When to call us
Entering a new market or region
Who the real players are, how they sell and price, and who the credible local partners are.
A competitor is moving fast
A new entrant undercutting you, or a rival growing faster than the market. Understand how.
Your products or designs appear elsewhere
Find out who is selling them, through which channels, and how they got them.
Testing an investment thesis
Independent soundings on a sector or company that go beyond published research.
What we do
What we deliver
Competitor profiles
Ownership, structure, financial health, capacity, customers, suppliers and strategy, from records and the field.
Pricing and distribution
How competitors price, discount and reach the market, verified through trade sources.
Market mapping
The players, channels and margins in a market you plan to enter or expand into.
Partner identification
Credible distributors, suppliers or joint-venture partners, with their integrity checked.
Grey market and leakage
Where counterfeit, diverted or copied products come from and how they reach buyers.
How we work
How it works
- 01
Questions
We frame the decision you face and the questions the intelligence must answer.
- 02
Sources
Public records, trade data and discreet conversations with people who know the market.
- 03
Verification
Field checks to confirm what desk research suggests.
- 04
Briefing
A concise report and a briefing for your decision-makers.
Why Spectra Forensics
Why clients hire us
We gather intelligence the way we run investigations: with sources we can stand behind and methods that stay within the law.
500+ due diligence and market intelligence assignments since 2007.
- 01Lawful methods only: no pretexting or misrepresentation
- 02Field networks across Indian markets
- 03Findings tied to a specific decision, not generic research
- 04Complete confidentiality about who is asking
Questions
Frequently asked questions
01Is competitor intelligence legal?
Yes, when it is gathered from public records, trade sources and voluntary conversations. We do not use deception, buy confidential information or induce anyone to breach a duty.
02How is this different from market research?
Market research surveys a market broadly. Our work answers specific questions about specific players, often ones they would rather keep private, using investigative methods.
03Will the competitor know we are asking?
No. Our enquiries are discreet and never identify you.
04Can you find out who is copying our products?
Often, yes. We trace copied or diverted products through the channel back to their source, and where needed work with digital forensics to find how the information left your business.
Proof
Case files from this service
Real matters, anonymised. Client names, places and identifying details are withheld.
US$4–6Mseasonal order book put at risk
The Collection That Launched Twice
An export house's seasonal designs appeared at a rival supplier and on a new online label weeks before its own buyer launch. The leak ran through its own design floor.
- Digital forensics
- Design comparison
- Corporate records and OSINT
- Interviews
2.5–3×growth in the insider's own business in four years
The Family Name at Work
A trusted insider of a promoter family drew a salary from the group while growing his own business in the same trade, on the strength of the family's standing.
- Desktop intelligence
- Market intelligence
- Financial background
- Asset and lifestyle review
Client names and identifying details are withheld to protect confidentiality. Specific references and client experiences can be shared on request, with the client’s consent.
Talk to us first
Not sure what you need? Ask us.
Initial guidance is free and confidential. Tell us what has happened, and a senior member of our team will help you decide the right next step, even if that step is not an engagement.
Due Diligence
Other services in this practice
Confidential consultation
Discuss your matter with a senior expert.
Tell us what has happened. We will listen, advise on immediate next steps, and propose a scope, in strict confidence.